If there are still any doubters out there regarding the generational shift from call centers to chat-based contact centers, take a look at this survey data from analytics firm Dimension Data. Preference for phone-based customer service drops from 90.4% in…
Does Mobile Messaging Kill Customer Service Tickets?
A Bit of Background There are more than ten million Official Accounts on WeChat. Facebook quickly followed up their April release of the Messenger Business Platform with a substantially updated version 1.1. WhatsApp has announced they will finally start supporting…
WeChat for Customer Service
One of the biggest challenges our clients face, that will ultimately determine how much value they derive from our product, is how successful they can be encouraging conversations with their followers on WeChat. By the time they sign up…